Clinician’s Choice today announced the appointment of Brian S. Allen as President. In his new role, Mr. Allen will leverage his 30 years of experience in the dental manufacturing and distribution industry to further expand the company’s reach through strategic partnerships, enhanced innovation, and manufacturing capabilities. Mr. Allen will have direct responsibility across sales, marketing, finance, R&D, and business operations.

“Brian’s outstanding track record of success combined with his vast professional relationships has impacted the growth of our business. Having the pleasure to work alongside him and see firsthand his commitment to excellence and an ability to develop, coach, and support our team and our distribution partners has truly enabled us to navigate the many challenges and opportunities over the past 24 months,” said Peter Jordan, CEO of Clinician’s Choice.

Mr. Allen joined Clinician’s Choice as Chief Commercial Officer in January 2020. Since then, he has played a strategic role in driving the development and execution of overall strategy in product development, sales team expansion, marketing, and continuing education, while guiding product and category growth opportunities into new markets.

“I am honored to continue to partner with Peter Jordan and the team in the role of President,” said Mr. Allen. “For Clinician’s Choice and dental professionals, there are so many significant opportunities ahead, and I look forward to leading this dynamic team and growing organization as we continue to focus on developing innovative solutions, providing leading education, and always striving to help our clients deliver clinical excellence with the best possible patient outcomes.”