Kulzer announced that it has appointed John Vitale as President, North America. Mr. Vitale will report to Marc Berendes, Chief Sales Officer at Kulzer. Mr. Vitale joins Kulzer with over 20 years of sales, marketing, and operations experience in the dental, consumer, and military sectors at such companies as Procter & Gamble, Nobel Biocare, Keystone Dental, Cocoon Inc., and GLO Science.

“We are very pleased to welcome John to Kulzer. His demonstrated record of leadership excellence and achieving results by building winning organizations, forging strong distributor partnerships, and accelerating new product commercialization is a great fit for the Kulzer LLC team,” said Mr. Berendes. “His firm belief that people are a company’s greatest asset and source of innovation, and that creating an employee- and customer-centric culture drives success, will be vital to John’s leadership of our business in the United States and Canada.