The American Association of Endodontists (AAE) announced it has picked up a Silver Trumpet Award win for its Instagram presence at the 65th Annual Golden Trumpet Awards, hosted by the Publicity Club of Chicago. The Golden Trumpets Awards program is the most prestigious program for public relations professionals in the Midwest region.
As was previously reported, the AAE stepped up its social media game in 2022 and continues to do so each day – and judges are obviously taking note.
If you peruse the social media pages, you may notice a marked improvement in imagery – and following! That’s because the AAE spent the past year carving out a strong social media strategy — complete with a social media style guide.
Based on industry research, a review of AAE’s channels, and account analysis from peers, the AAE found that it can engage the general public by telling an authentic story with a modern visual style to attract multiple audiences.
This latest win is the AAE’s third Silver Trumpet Award to date and marks the 12th notched award win in 2023 alone (after the AAE celebrated more than a dozen other award wins in 2022).
Take a look at the AAE's channels and follow along:
