Sirona Dental Inc.’s CEREC® 30th (C30) Anniversary celebration exceeded expectations, the company says. The CAD/CAM extravaganza, hosted at the The Venetian® and The Palazzo® in Las Vegas, spanned 3 days of hands-on learning, keynote speeches, and entertainment.
C30 debuted on Thursday morning, as CEREC friends and family assembled to network and enjoy the company of their peers. Participants congregated into General Sessions to acquire strategies for differentiating their practice capabilities. A group of digital dentistry luminaries delved into a multitude of CEREC-specific topics. Among them were Frank Spear, who spoke on optimal patient care in the digital world, Rella Christensen, who taught attendees how to overcome lithium disilicate challenges, and Dr. Sameer Puri, who discussed CEREC as the center of the digital practice’s universe.
The forum’s tradeshow hall hosted exhibitors displaying the latest chairside innovations. Thursday’s lineup was headlined by former Dallas Cowboys great Emmitt Smith, who delivered a speech on overcoming adversity, with business and life enrichment information.
Friday and Saturday consisted of Breakout Educational Sessions that enabled clinicians to focus on segmented tracks of their choosing including inLab®, CEREC, and Schick. Furthermore, Sponsored Breakout Sessions explored new technology in high-strength ceramics, while Fred Joyal of 1-800-DENTIST® mentored clinicians with tips to seamlessly integrate social media into a practice setting.
Life success and business leadership coach Tony Robbins gave 7 simple steps for attaining financial freedom. Robbins masterfully outlined a plan specifically catered to CEREC doctors to set them on the path toward a lifetime of guaranteed income. To complement the education, Sirona enlisted Grammy Award-winning band Train ron Friday night.
On Saturday, after another day of lectures and networking, C30 culminated when all attendees were invited to “Party Like a Rockstar” at TAO the Nightclub.
Sirona Dental Inc. President Michael Augins commented on the 3-day celebration: “CEREC professionals are superstars in our eyes, and on behalf of Sirona, it was a pleasure to make them feel as so. We expected C30 to be a huge success, but our expectations were pleasantly exceeded with such a spectacular reception. We hope that our many CEREC friends and family will join us for future Sirona extravaganzas.”
For a complete wrap-up of C30, dental and laboratory professionals can visit www.Cerec30th.com.
