Pulpdent Corporation is pleased to announce a new addition to its flagship ACTIVA line of groundbreaking dental restorative materials: ACTIVA BioACTIVE Bulk Flow. The new product raises the standard of care for bulk-fill procedures by supporting the natural remineralization process,¹ providing defense against secondary caries,² and offering superior esthetics through its ShadeFusion™ universal shade matching technology. ACTIVA BioACTIVE Bulk Flow also gives dentists a powerful new tool to perform Class II restorations, one of the most common treatments in dentistry.

As a next-generation product, ACTIVA BioACTIVE Bulk Flow not only raises treatment standards, but also overcomes efficiency limitations of traditional bulk-fill materials. For example, ACTIVA BioACTIVE Bulk Flow offers unique protection against shrinkage stress and wear through its patented stress-reducing monomer, MODULUS™. For practitioners, it provides a true self-leveling and one-step bulk-fill solution thanks to its unlimited depth of cure and ability to be used without a capping layer. When taken together, ACTIVA BioACTIVE Bulk Flow’s unique properties empower providers to improve patient care while boosting chair-time efficiency and practice production.

“ACTIVA BioACTIVE Bulk Flow is an exciting step forward, both for dentistry and our company,” says Michael Jeffery, Pulpdent Director of Product and Strategy. “We believe ACTIVA BioACTIVE Bulk Flow ushers in a new, higher standard of care for dental patients worldwide. The product also provides immediate cost-saving efficiencies for today’s business of dentistry. This is particularly true of ACTIVA BioACTIVE Bulk Flow’s ability to simplify Class II procedures, one of the most common yet challenging treatments in general dental practices, pediatric dental practices, and DSOs today.”

In recent years, bulk filling has become a mainstay procedure for the treatment of dental caries and other restorative needs. However, confidence in existing bulk-fill materials is often compromised due to challenges with photopolymerization and shrinkage stress, as well as bulk-filled restorations’ susceptibility to microleakage, bacterial incursion, and restorative failure. Traditional limitations were squarely in mind with the development of ACTIVA BioACTIVE Bulk Flow, which addresses each of these shortcomings head-on. ACTIVA BioACTIVE Bulk Flow self-levels easily, flows naturally, and exhibits elevated chroma and translucency matching. Independent testing demonstrates ACTIVA BioACTIVE Bulk Flow provides superior protection against microleakage,³ volume wear,⁴ and shrinkage stress⁵—all at thresholds that meet or exceed existing standards for top-tier restorative materials.

The viscosity of ACTIVA BioACTIVE Bulk Flow is ideal for various clinical situations. For example, in cases requiring restoration of deep boxes and cavernous lesions, the material ensures proper treatment thanks to its flowability and dual-cure properties. With its unlimited depth of cure and no layering/capping requirement, dentists can be confident that the risk of voids is minimized. Furthermore, ACTIVA BioACTIVE Bulk Flow provides an option for dentists who appreciate ACTIVA’s bioactive properties, but desire working without a dispenser. ACTIVA BioACTIVE Bulk Flow simplifies inventory thanks to ShadeFusion universal color matching, while the material is sufficiently radiopaque so dentists can be confident that it will be visible for any clinician evaluating their patient for years to come.

For pediatric dentistry, ACTIVA BioACTIVE Bulk Flow is available in a special formulation for primary dentition, ACTIVA KIDS BioACTIVE Bulk Flow. This version of the product has all same properties as ACTIVA BioACTIVE Bulk Flow, but offers two esthetic options optimized for children’s teeth. ACTIVA KIDS BioACTIVE Bulk Flow’s universal shade matches primary dentition, while an opaque white shade is available for when visible restoration margins are desired. As with all members of the ACTIVA family of restoratives, ACTIVA KIDS BioACTIVE Bulk Flow contains no BPA, no bis-GMA, and no BPA derivatives.

“ACTIVA BioACTIVE Bulk Flow is a natural expansion of our ACTIVA research that relieves critical pain points for dentists,” says Lew Berk, Pulpdent Managing Director. “The product is a perfect complement to our existing ACTIVA line, while offering new users a novel material choice for their practice style. ACTIVA BioACTIVE Bulk Flow reflects our longstanding mission—first espoused in 1947 by Pulpdent founder Dr. Harold Berk—to save teeth and help patients live in comfort and smile with confidence. It also meets our vision to empower dentists with higher standards of care and new practice efficiencies. From our R&D scientists to our manufacturing specialists, I’m very proud of our team and pleased to introduce ACTIVA BioACTIVE Bulk Flow to dentists around the world.”

ACTIVA BioACTIVE Bulk Flow is being unveiled today at the 2024 Greater New York Dental Meeting. It is available for pre-market ordering at https://www.pulpdent.com/best-bulk-fill, and will begin rolling out to Pulpdent’s global network of distribution partners for sale and shipping on January 1, 2025. The product comes in a 5g syringe and includes 10 Automix tips. As with all Pulpdent products, ACTIVA BioACTIVE Bulk Flow is made in the USA to the highest quality assurance standards in Pulpdent’s manufacturing facilities in Watertown, Massachusetts.

For more information, including background on the science of bioactivity and related clinical reserach, please visit on ACTIVA BioACTIVE Bulk Flow’s product page at https://www.pulpdent.com/pulpdent-products/activa-bioactive-bulk-flow/. To take advantage of limited-time launch offers and/or to request a demonstration by a Pulpdent Area Representative, dentists and their colleagues are invited to visit https://www.pulpdent.com/best-bulk-fill.

Endnotes

1. The remineralization process is a natural repair mechanism to restore the minerals again, in ionic forms, to the hydroxyapatite (HAP) crystal lattice. Source: Arifa MK, Ephraim R, Rajamani T. Recent advances in dental hard tissue remineralization: a review of literature. International Journal of Clinical Pediatric Dentistry. 2019;12(2):139.

2. ACTIVA™ BioACTIVE physically seals the margin of the material and tooth interface through mineral apatite formation, subsequently protecting against microleakage, the leading cause of secondary caries and recurrent decay.

3. Source: Marginal bacterial leakage in Class I cavities filled with two bioactive restorative materials: An ex vivo study. Zmener O, Odont, Pamejer CH, Della Porta R. Pending publication: Int Dent J, 2025. In the study, Activa Bioactive Bulk flow exhibited 92% experimental survival/success rate when compared to Predicta Bioactive Bulk (66%) and Omnichroma Flow Bulk (0%). See Activa Bioactive Bulk Flow product page on pulpdent.com for additional details.

4. ACTIVA BioACTIVE Bulk Flow demonstrates volume wear of 2mm3 after one year and 5mm3 after five years. Comparison made to Omnichroma Flow Bulk. Source: Independent third-party testing by SD Mechantronik. See Activa Bioactive Bulk Flow product page on pulpdent.com for details.

5. ACTIVA BioACTIVE Bulk Flow demonstrates maximum stress rate of less than 0.01 MPa/s. Comparison made to Dentsply Sirona SDR Flow+, 3M Filtek One Bulk Fill Restorative, and Omnichroma Flow Bulk. ACTIVA BioACTIVE Bulk Flow shrinkage stress rate testing within lowest statistical grouping along with SDR Flow+. Independent university testing, publication pending: American Association for Dental, Oral, and Craniofacial Research, 2025. Disclaimer: See Activa Bioactive Bulk Flow product page on pulpdent.com for full details.

About Pulpdent Corporation

Pulpdent® Corporation is a leading dental research and manufacturing company established in 1947 by Dr. Harold Berk, a pioneer in vital pulp therapy. Its longstanding mission is to save teeth and help patients live in comfort and smile with confidence. All Pulpdent products are manufactured at the company’s production facilities on its campus in Watertown, Massachusetts, USA. Pulpdent has a proven legacy of investment in original dental research, which has led to patented chemical processes and SMART™ dental materials. Patented technologies include ION-X™ ionic resin matrix; WETBOND™ acidic phosphate monomer (M1P) and hydrophilic matrix; MODULUS™ elastomeric monomer; and CRYSTA™ MCP bioactive technology. Pulpdent technologies power its diverse line of restorative and preventive materials, including ACTIVA™ BioACTIVE-RESTORATIVE™, ACTIVA™ Presto™ / Pronto™, Embrace™ WetBond™ Pit & Fissure Sealant, Lime-Lite™ Enhanced, and Tuff-Temp™ Plus.

Pictured: ACTIVA BioACTIVE Bulk Flow from Pulpdent, a newly released, next-generation bulk-fill material.

Mark Ross and Michael Ventriello—the veteran dental marketing experts who introduced dentistry’s first virtual focus group platform, The Virtual Dental Team; as well as dentistry’s leading investor pitch deck service, PitchIt DDS—recently launched their most ambitious initiative to date: Personify Group – Dentistry’s Brand Growth Partner.

According to Personify Group Co-Founder and Chief Marketing Officer Mark Ross, “The dental industry is being disrupted by companies introducing new technologies such as artificial intelligence, 3D printing, robotic surgery, teledentistry, and advances in implant dentistry. In order for these brands to succeed and thrive in a competitive marketplace, there needed to be a new non-traditional marketing partner – willing to disrupt alongside them with non-traditional growth solutions.”

Personify Group is built on six integrated pillars of brand growth acceleration. Its service offerings will include the following solutions categories:

• Brand Development: Audits, corporate identity, story creation, virtual focus groups, and website development.

• Product Launch Services: Beta testing, KOL unboxing videos, advertising, public relations, Return-On Branding™ analysis.

• AI-Powered Technology: Lead funnel automation, customer journey automation, and sales conversion.

• Investor Marketing: Investor pitch decks, investor introductions, and marketing support for venture capital portfolio companies.

• Training & Education: Dental educator network, future KOL training, virtual and on-site CE programs.

• Content Development & Syndication: Blog, podcast, articles, newsletters, whitepapers, and social media.

“Although there are many self-proclaimed disruptors entering the dental market, their marketing is very often yawn-inducing,” states Personify Group Co-Founder and Chief Communications Officer Michael Ventriello. “So much of the dental brand marketing that we see today not only lacks a creative spark, it simply isn’t memorable. This can be fatal when you consider that the average person is bombarded with 4,000 t 10,000 ads a day. Our goal is to help our clients rise above the noise.”

At the present time, the following dental industry experts have joined Personify Group as Advisor Partners: Amber Auger RDH, Dental Hygiene; Dr. John Flucke, Dental Technology; Dr. Thomas Jackson, Dental Implants; Tonie Koenig, Digital Automation; Dr. Jeremy Krell, Venture Capital; Paige Mead, Corporate Culture; Fred Pesce, Web/UX Development; Jim Shavel, DSO Data Strategies Advisor.

For more information, visit www.personifygroup.com, or connect on LinkedIn.

About Personify Group: Founded by dental marketing experts Michael Ventriello and Mark Ross, Personify Group is redefining dental branding, marketing, and communications with an integrated mix of disruptive and dynamic solutions specifically designed to accelerate growth for dentistry’s disruptors – from startups to upstarts. Personify Group is redefining best practices in story-telling, creative development, marketing technology, digital media, demand generation, influencer relations, product development, public relations, and investor marketing, in order to amplify the impact and growth potential for dentistry’s next generation of innovators.

Premier Dental® proudly announces the launch of VeneerNow™ Injectable Matrix System, an innovative solution designed to simplify chairside anterior composite restorations. VeneerNow™ allows clinicians to quickly and eGiciently create beautiful, natural-looking chairside composite veneers and anterior restorations with minimal clean-up.

VeneerNow™ works seamlessly with both flowable and packable composites, delivering versatility and ease of use. This essential addition to the operatory toolkit enables practitioners to achieve predictable, high-quality esthetic results for anterior composite restorations.

Key features include:

• Full anatomical design - Replicates natural tooth shape for superior results.

• Side wings- Enhance stability and minimizes interproximal clean-up

• Closed system matrix - Provides a void-free smooth composite layer for easier finishing and polishing

• Natural cervical line - For a precise anatomical emergence profile

• Injection stalk for flowable composite - Provides easy injection for optimal placement

• Versatile - Use with flowable or packable composite

Available now through authorized distributors, VeneerNow™ is set to transform the process of anterior composite restorations.

About Premier Dental

Established in 1913 by Julius Charlestein, Premier Dental is Inspired Solutions for Daily Dentistry, developing and manufacturing innovative consumables for the oral health professional world-wide. Premier Dental, a leading brand in the global dental market, with sales in over 75 countries and a portfolio of award-winning products, continues to innovate and deliver solutions that meet the evolving needs of dental care providers and patients alike. Website: www.premierdentalco.com.

Henry Schein, Inc. (Nasdaq: HSIC) kicks off its presence today at the 2024 Greater New York Dental Meeting (GNYDM) by showcasing a wide range of solutions integral to each stage of the dental practice workflow. These solutions and more will be available at the Henry Schein Dental (#4215) and Henry Schein One (#4022) booths.

Henry Schein’s Fast Track advisors will be in the booth to help prioritize options that work best for each practitioners’ individual needs. Demonstrative of the Company’s coordinated approach, which leverages the Henry Schein portfolio of brands to enhance the customer experience, Team Schein will address how to maximize use of products from key national suppliers.

“As part of Henry Schein’s BOLD +1 strategy, we continue to leverage our strong product portfolio to provide integrated solutions that help deliver an exceptional customer experience,” said Mackenzie Richter, Vice President, Global Commercial Digital Workflow Solutions, Henry Schein. “We are eager to connect with oral health professionals in person, helping dental teams discover the integrated solutions and tailored services that can help create high-performing digital workflows.”

Recently launched products, which deliver high-quality, cost-effective solutions for dental teams who prioritize quality and value, will be available for demonstration, including:

• ACCLEAN® Piezo Ultrasonic Scaler, helps to reduce user fatigue and enhance tactile sensitivity;

• Maxima® Advanced High-Speed Air Handpiece, helps reduce particle emissions for a cleaner, safer dental workspace, as well as supports better handling;

• and CARINA™ 1.5 digital intraoral sensor, helps clinicians capture clear and accurate x-ray images while affording patients a more comfortable imaging experience.

For practitioners looking to simplify every aspect of practice management, Henry Schein One (booth #4022) is available to showcase the Company’s industry-leading dental practice management platforms, Dentrix® and Dentrix Ascend®. From purpose-built suites for insurance eligibility and claims management, to patient billing and payments, Henry Schein One offers comprehensive solutions that empower practices to streamline operations and enhance efficiency. Attendees can explore tools designed to help improve clinical diagnosis, drive practice growth through marketing, and elevate the patient experience, all while helping practices work smarter, not harder.

In addition to solutions and software, Team Schein will feature information about its services and support capabilities available from Dental Practice Transitions (Booth #3918), Henry Schein Financial Services, Henry Schein Products, Handpiece and Small Equipment, and Thrive Reward and Thrive Signature, which are part of Henry Schein’s Thrive brand, a portfolio of offerings that provide savings, rewards, support, and experiences specifically designed to help practices be successful. Visitors can also receive a $100 discount on THRIVELIVE 2025 registration, which can be completed in the booth, or online at https://thrivelive2025.com. This premier dental event, hosted by Henry Schein, will take place at Resorts World in Las Vegas, April 30 – May 3 in 2025.

At GNYDM, Henry Schein will also celebrate The International College of Dentists’ (ICD) newly rebranded Global Oral Health Leadership Institute (GOHL), formerly known as the Senior Dental Leadership Program. This program, which Henry Schein has supported for more than a decade and reflects its enduring commitment to expand access to health care globally, helps foster collaboration and leadership among emerging health care trailblazers globally.

To learn more about Henry Schein’s full presence and offers at this year’s Greater New York Dental Meeting and other upcoming events, please visit https://henryscheinevents.com/.

About Henry Schein, Inc. 

Henry Schein, Inc. (Nasdaq: HSIC) is a solutions company for health care professionals powered by a network of people and technology. With approximately 26,000 Team Schein Members worldwide, the Company's network of trusted advisors provides more than 1 million customers globally with more than 300 valued solutions that help improve operational success and clinical outcomes. Our Business, Clinical, Technology, and Supply Chain solutions help office-based dental and medical practitioners work more efficiently so they can provide quality care more effectively. These solutions also support dental laboratories, government and institutional health care clinics, as well as other alternate care sites.

Henry Schein operates through a centralized and automated distribution network, with a selection of more than 300,000 branded products and Henry Schein corporate brand products in our distribution centers.

A FORTUNE 500 Company and a member of the S&P 500® index, Henry Schein is headquartered in Melville, N.Y., and has operations or affiliates in 33 countries and territories. The Company's sales reached $12.3 billion in 2023, and have grown at a compound annual rate of approximately 11.5 percent since Henry Schein became a public company in 1995.

For more information, visit Henry Schein at www.henryschein.com.

Air Techniques, Inc., a leading innovator and manufacturer of dental equipment, is excited to celebrate its recent launch of the FlowStar Nitrous Oxide/Oxygen Sedation system and the debut of the VistaPosition PSP Holder System at the Greater NY Dental Meeting, Booth 3809. Attendees will have the chance to win prizes and enjoy significant year-end savings on some of the company’s premier equipment and digital systems.

The FlowStar Touch and Analog Nitrous Flowmeters and their components will be on full display. These state-of-the-art systems feature multiple innovations that have reinvigorated a previously uninspiring product category. FlowStar offers ultra-soft double nasal hoods, touch and analog nitrous flowmeters, various mounting options, and mobile products. After receiving a personalized demonstration, attendees will be invited to scan a QR code in the booth (#3809) for a chance to win a Visa gift card.

The VistaPosition PSP was specifically developed for PSP plates, incorporating several practical solutions into a single product. This holder system is compatible with nearly all commonly used PSP systems and intraoral X-ray units. Specially designed bite blocks secure the image plates gently yet effectively in place. Visit Booth 3809 to explore the different offerings: Anterior, Posterior, Bitewing, and Endo.

In addition to showcasing these new products, Air Techniques invites attendees to participate in a chance to win exciting prizes by participating in a demonstration of the imaging software VisionX, which utilizes Artificial Intelligence. VisionX software is user-friendly, and following the demonstration, attendees will discover how easy it is to map out an implant using just five simple clicks.

Air Techniques is thrilled to be part of the Greater New York Dental Meeting's historic 100th anniversary, particularly as the company celebrates over 60 years of innovation in the dental industry. "Our customers inspire us to create both technologically advanced and aesthetically pleasing products that reliably support their practices and enhance diagnostic capabilities," said Scott Borden, Vice President of North American Sales and Marketing at Air Techniques. "We take pride in our legacy and are excited about future offerings that will deliver exceptional value and effectiveness."

Air Techniques’ complete product portfolio of utility systems, digital imaging, and merchandise can equip practices of any size, from small clinics to large universities or hospitals. Consistently, Air Techniques remains the leading manufacturer of dental air compressors and vacuum systems in North America.

For more information on Air Techniques, please visit www.airtechniques.com. Become a fan of Air Techniques on Facebook and follow the company on LinkedIn, Twitter, and Instagram.

Smile Generation® has set a new fundraising record, raising over $800,000 to support the Pacific Dental Services® (PDS) Foundation’s special needs dentistry program. This achievement was made possible through the combined efforts of Smile Generation-trusted dental practices, their patients, and PDS Health™ team members nationwide. Three key initiatives — Smile for Special Needs, Stroll for Special Needs 5K, and Swing for Special Needs — were instrumental in mobilizing support and raising awareness of the need for accessible dental care for patients with disabilities.

The funds raised will directly support the PDS Foundation’s efforts to expand access to oral health care for underserved communities, particularly individuals with disabilities who often face barriers to traditional dental care. The Centers for Disease Control and Prevention (CDC) reports that over 70 million Americans live with a disability, and many require additional support and specialized care to access dental services. By funding training for clinicians, developing sensory-friendly resources, and supporting dedicated special needs facilities, these contributions will help ensure patients with unique needs receive quality care in a comfortable, accessible setting.

The Smile for Special Needs campaign, which invited patients to donate to the cause at Smile Generation-trusted practices September through October, saw record-breaking participation this year. Over 14,000 patients contributed to the campaign, raising more than $650,000 to support the PDS Foundation’s mission of expanding special needs dentistry.

“Each member of our team is deeply committed to service, and it’s inspiring to see how our patients responded to the Smile for Special Needs campaign,” said Kimberly Clement, Operations Manager at Dentists of El Cerrito Plaza in El Cerrito, Calif. “Educating our patients about this meaningful cause has been incredibly rewarding. Their enthusiasm reminds us how much of an impact we can make together.”

Stroll for Special Needs, an annual 5K organized by PDS Health team members across the country, raised over $65,000 as 676 participants came together to walk, run, or roll in support of the cause. Meanwhile, Swing for Special Needs, a charity golf tournament held in partnership with the University of the Pacific Arthur A. Dugoni School of Dentistry at Chardonnay Golf Club in Napa Valley, Calif., raised over $93,000, vastly exceeding expectations thanks to the enthusiastic support of all involved.

“This year’s overwhelming support reflects our team’s passion for making a difference,” said Carli Casey, Director of Corporate Social Responsibility and Service at PDS Health. “These funds are vital to expanding access to dental care for patients with special needs, and we’re grateful to everyone who contributed to creating a more inclusive healthcare landscape.”

“We’re deeply grateful to all the practices, team members, and patients who came together to support the special needs dentistry program,” said Michael Le, Executive Director of the PDS Foundation. “These funds allow us to provide more training, resources, and support to dental professionals nationwide. It’s incredibly rewarding to witness the relief families feel when they find a dentist equipped to care for their loved ones with special needs. Our goal is to enable as many dentists as possible to provide care for patients with unique needs.”

The funds raised will also support the PDS Foundation’s work in providing specialized training and helping Smile Generation-trusted practices incorporate sensory tools—such as weighted blankets, color therapy eyewear, and other items designed to improve comfort for patients with sensory sensitivities, autism, and other unique needs.

To learn more about the PDS Foundation’s commitment to supporting communities and advancing special needs dentistry, visit pdsfoundation.org.

About Smile Generation

Smile Generation® connects patients to Smile Generation-trusted dentists who are dedicated to providing an exceptional patient experience and advanced clinical care. Smile Generation also provides financial choices for patients and education about the connection between oral health and overall health (The Mouth-Body Connection®). The Smile Generation network spans over 1,000 dental offices in 24 states. Smile Generation-trusted offices are supported by PDS Health™. For more information, visit smilegeneration.com.

About Pacific Dental Services Foundation

The Pacific Dental Services® Foundation is a 501(c)(3) charitable organization whose mission is to improve overall health through opportunities to serve locally, nationally, and internationally. The PDS Foundation provides tools and resources to help build a lasting and sustainable impact on the communities it serves as well as on the volunteers who freely give their time. The vision of the PDS Foundation is a world where everyone has a heart to serve and a home for oral health. Through its three main programs: special needs dentistry, dental assistant scholarships and international service trips, the PDS Foundation has been able to increase access to oral healthcare for communities across the globe.

Pictured: PDS Health team members in Nevada participated in the Stroll for Special Needs 5K, one of the key initiatives that helped raise over $800,000 to support the Pacific Dental Services Foundation’s special needs dentistry program.

Productive Dentist Academy (PDA), the premier dental coaching, dental marketing, and dental business advisory company, announces a limited-time Cyber Monday special aimed to empower dentists to grow while elevating patient care and career satisfaction. General dentists who register for the PDA Conference, March 13-15, 2025, in Frisco, Texas, are slated to receive a one-day virtual business planning session on January 31, 2025, or February 7, 2025. Recipients gain unprecedented access to world-renowned dental leaders PDA Co-founder & CEO Victoria Peterson, S.s.D.; PDA Co-founder Dr. Bruce B. Baird; and PDA Faculty Dr. Maggie Augustyn.

This special also includes a 90-minute personalized business consultation with PDA Vice President of Client Services Brent Hogan, highlighting PDA’s commitment to fostering growth for practices nationwide, regardless of their location or range of services.

“In a year of unpredictability and chaos, our clients are thriving. In the last 10 months, PDA clients have increased collections on average by $219,000 using PDA strategies and tools,” says PDA Co-founder & CEO Victoria Peterson, S.s.D. “Our proven methods shatter the myth that you must sacrifice exceptional patient care or increase chair time to achieve the growth you deserve. When doctors strategically plan with expert guidance, their stress is decreased, production growth is predictable, and patient outcomes improve.”

Rising above inflation, staffing challenges, and evolving patient expectations takes dedication and support. Through our Investment Grade Practice Coaching platform, dentists learn how prioritizing comprehensive patient care maximizes the long-term value of their practices.

“The only thing in life we can be certain about is that change is inevitable,” says PDA Co-founder Dr. Bruce B. Baird. “Those who are prepared stand the best chance to grow even during economic downturns. Our Cyber Monday special will equip doctors and dental professionals with strategic guidance and proven methods so that practices can thrive. We know those who get a head-start to optimize the business and strengthen team alignment can experience unprecedented growth.”

To access the Cyber Monday Special, doctors must register for PDA’s 2.5-day conference, where they will receive insights on scheduling, systems, patient communication, marketing, and team accountability. Held at the luxury Hyatt Regency Frisco-Dallas, the PDA Conference offers actionable strategies tailored to help dentists streamline systems, elevate patient care, and build leadership skills that drive both personal and professional satisfaction. Attendees will gain from sessions like Comprehensive Diagnosis & Treatment Planning, Eight Steps to Yes: Mastering Case Acceptance, and Building an Investment Grade Practice™, led by top dental industry leaders and PDA faculty.

Conference Highlights Include:

• Optimized Productivity: Enhance scheduling and workflow for increased efficiency and profitability without extending chair time.

• Patient Connection: Strengthen patient relationships to improve treatment acceptance and foster long-term loyalty.

• Leadership Development: Inspire confidence and team alignment to reduce stress and drive practice vision.

Dr. Maggie Augustyn, owner of Happy Tooth, a PDA faculty member and prior conference attendee, is one of the many dentists who has transformed her practice and life through PDA’s guidance. "If you had told me four years ago that I would go from having $100 in the bank to generational wealth in three years, I would have struggled to believe you,” says Dr. Augustyn. “Through PDA courses and coaching, I have grown my practice leaps and bounds. My lifestyle is rewarding, and by that I mean I have the freedom to work three days a week and take off one week a month. The most beautiful part of the transformation is that my patients feel seen and heard, my team is accountable, and I am confident that, with everything we’d overcome, we can grow and thrive in any environment.”

Limited Availability

Only 50 seats are available for this exclusive offer, which combines a proven roadmap for growth, an immersive learning experience, and the support of an expert dental coaching team. PDA’s Cyber Monday special is expected to sell out, with registration open now. This is a unique opportunity for dental professionals to re-energize their practice, alleviate stress, and achieve sustainable growth with a practice they love. Dentists interested in maximizing their practice growth for 2025 are encouraged to secure their place at www.productivedentist.com/March2025Conference today.

About Productive Dentist Academy

Productive Dentist Academy (PDA) is an award-winning dental business and marketing consulting firm based in Anacortes, WA. At PDA, we know independent dentists are uncertain about the future of private practice and are concerned there may be no other option than to sell to a dental service organization (DSO). That's why PDA built the Investment Grade Practice™ platform to be the advocate and level the playing field so independent dentists can optimize profitability, improve patient experience, and align teams to the dentist's core vision. Founded in 2004, employee-owned PDA empowers thousands of dentists internationally so they can make confident decisions as a leader, re-engage their passion, and achieve financial and personal satisfaction. For more information, visit http://www.productivedentist.com.

National Dentex Labs ("NDX" or the "Company"), a leading full-service dental lab partner in North America, today announced that Kevin Mosher has been appointed Chief Executive Officer. Mr. Mosher has served on NDX's Board of Directors since 2023 and in May was appointed Executive Chairman.

With more than 25 years of experience, Mr. Mosher is an industry veteran in the dental sector who has led the dynamic growth of premier businesses through a focus on innovation and commercial excellence. Prior to joining NDX, Mr. Mosher served first as Chief Executive Officer and later as Executive Chairman of ClearChoice Dental Implant Centers. During his more than 10-year tenure, he established ClearChoice as a market leader in the United States, expanding its footprint to over 90 implant centers across 34 states. Earlier in his career, Mr. Mosher was the President of dental implant manufacturer Nobel Biocare's North American division.

As Chief Executive Officer, Mr. Mosher's focus will be on fostering enduring customer relationships through the alignment of NDX's deep network capabilities, experience, and know-how with a customer-centric service platform unmatched in the industry. Together with the management team, he will work to strengthen NDX's industry position by investing in the expansion of its capabilities and portfolio of offerings, deepening partner relationships, and executing on opportunities for sustainable growth.

"NDX is an exceptional platform that is unique in its sector for its ability to offer comprehensive dental laboratory services through a national network of cutting-edge laboratories," said Mr. Mosher. "During my year as a Board member, I saw firsthand the strength of our platform, the enthusiasm of our team members for becoming irreplaceable partners to our customers, and the tremendous growth opportunities before us. This is why I am excited to step into the role of leading NDX full-time and to collaborate with our talented team in delivering products and services in a timely, seamless fashion, at the highest standards of quality."

Craig Brooks, a member of NDX's Board of Directors, added: "Kevin is a respected leader in the dental industry known for his outstanding track record of driving commercial and operational excellence throughout his career. He has already made a significant impact as a board member and we are excited for the Company's growth and future under his leadership."

About National Dentex Labs

National Dentex Labs ("NDX") is a leading provider of dental prosthetics and restorative dentistry products. Using the most advanced dental restoration techniques and technologies, NDX offers dentures, crowns and bridges, implants, surgical guides, appliances, and orthodontics, as well as headache and sleep therapy products. Since 2015, NDX has expanded its platform to meet the demands of a rapidly changing marketplace and deliver best-in-class restorative solutions to dentists, specialists and DSOs throughout North America. With a network of approximately 50 full-service labs across the US, NDX is committed to providing top quality products and highly personalized service. The company employs more than 3,200 dental professionals dedicated to serving tens of thousands of dentists and specialists and making NDX the dental lab of choice for their practices.

For more information, please visit www.nationaldentex.com.

The Dental Trade Alliance (DTA) is proud to announce the 2024-25 Board of Directors. This year’s board was elected during the DTA Annual Meeting on the morning of November 12, 2024, in Napa, CA.

The 2024-25 Board of Directors includes five new members, elected for their first three-year term: Mercedes Aycinena, CEO, Komet USA; Matt Ingram, VP, Dental, Conexiant; Karim Khadr, Global Dental President of Septodont; Josh Killian, VP of Marketing, Patterson Dental; Joseph Talanges, President & COO, GC Americas.

“The Dental Trade Alliance leverages the strengths of our member companies to collectively impact oral health, supporting business objectives across the industry while empowering clinicians to provide optimal care,” said new board chair Sandra Hirsch. “I am excited to focus together on key initiatives in 2025, to facilitate better oral health for every individual Patient, the ultimate beneficiary of all our efforts!”

DTA Board Chair – Sandra Hirsch

Sandra Hirsch serves as President and CEO of Zyris, Inc. As a founding member of Zyris, she has been instrumental in transforming Zyris from a fledgling startup to the global leader in dental isolation technology, successfully distributing its flagship product, Isolite, throughout North America and in over 20 countries worldwide.

Sandra was appointed to the DTA Board of Directors in 2017 and has served on the Executive Committee, as Chair of the Audit Committee also serving on the Finance Committee. Her term as Board Chair is for one year 2024-2025 and then will move into a Past Chair roll for 2025-2026.

DTA Board Second Vice Chair – Marv Nelson

Marv Nelson serves as the CEO of A-dec, Inc., joining the A-dec team in 2006. Marv played a key role early in his career at A-dec developing the company’s strategic planning process as CFO, leading other corporate initiatives and eventually taking charge of all global business operations and corporate strategy. Marv was promoted to President, leading A-dec’s Executive Leadership Team before being appointed CEO in December 2023.

Marv was elected to the DTA Board of Directors in 2019 and has served on the Executive Committee and Finance/Audit Committee. Marv was elected Second Vice Chair and will eventually serve as Board Chair in 2028.

2024-25 DTA Board of Directors

Officers

• Sandra Hirsch, Board Chair, President and CEO, Zyris, Inc.

• Scot Andersen, Chair-Elect, Vice President, Global Business Development, Ultradent Products, Inc.

• Katy Cohen, 1st Vice Chair, Chief Revenue Officer, Benco Dental

• Marv Nelson, 2nd Vice Chair, CEO, A-dec, Inc.

• Tom Richardson, Treasurer, President, Atlanta Dental Supply

• Ted Kehagias, Immediate Past Chair, Vice President Sales, Midmark Dental Division

Directors at Large

• Mercedes Aycinena, CEO, Komet USA, 1st term to 2027

• Don Bell, VP, Product Marketing – North America, Ivoclar, 1st term to 2026

• Matt Berns, VP and General Counsel, HuFriedyGroup, 1st term to 2026

• Laura Dawson, EVP Revenue & Data, Premier Dental Products Company, 1st term to 2025

• Steve Desautel, Vice President, Sales and Marketing, Dental Health Products, Inc., 2nd term to 2026

• Matt Ingram, Vice President, Dental Conexiant, 1st term to 2027

• Karim Khadr, Global President, Septodont, 1st term to 2027

• Glen Kendrick, President, Planmeca USA, 1st term to 2025

• Josh Killian, Vice President of Marketing, Patterson Dental, 1st term to 2027

• Linda Miller, CEO and Founder PDT, Inc., 2nd term to 2025

• Dave Steck, President, U.S. Dental Group, Henry Schein, 1st term to 2025

• Joseph Talanges, President and COO, GC America, 1st term to 2027

• Mark Trimmer, VP, North American Consumables, Dentsply Sirona, 1st term to 2026

• Eric Wenzel, Vice President, US and Canada, Solventum, 1st term to 2025

About the Dental Trade Alliance

The Dental Trade Alliance (DTA) is a member supported trade association of suppliers and service providers of the oral health profession and industry with the common goal of improving the state of oral care. The organization provides resources, knowledge-sharing opportunities and advocacy supporting businesses throughout North America, with ties to the rest of the globe. With a dedication to oral health that reaches back to the 1800s, the modern day DTA is committed to the success of its members and the industry at large.

Through a combination of business intelligence, education initiatives and industry-leading events, the DTA drives a stronger bottom line for companies supporting the oral care marketplace. The organization’s policy and advocacy efforts focus on maintaining a safe oral care environment while minimizing regulations that make it difficult for suppliers and service providers to operate profitable businesses. The DTA Foundation (DTAF) supports the DTA mission closer to the patient level, by funding grants and scholarships to improve access and education. The Dental Trade Alliance is making a lasting impact on the oral care ecosystem.

Find out more about the Dental Trade Alliance at dentaltradealliance.org.

BURST Oral Care has once again pushed the boundaries of oral wellness with the launch of innovative Teeth Whitening Breath Strips, a fresh take on whitening that's set to change how we think about daily oral care. This new purse or pocket-essential combines cutting-edge whitening technology with a potent breath-freshening formula in one ultra-thin, easy-to-use, quick-dissolving strip.

The independent research study results speak for themselves. One Teeth Whitening Breath Strip:

• Kills 93% of bad-breath germs*

• Whitens teeth up to 4 shades*

This product is incredibly easy to use, simply remove an individual strip from the packet, stick it on your teeth and let it go to work. Carry on chatting with your friends while your breath becomes delightfully minty and your teeth a lighter shade. No need to remove anything, it will have fully dissolved in just minutes.

"There is really nothing quite like this on the market. For anyone conscious of their breath, stains on their teeth or both this is the ideal solution. Simple, effective, and designed for everyday use," says Co-Founder Hamish Khayat

The unique advanced formula combines proven whitening agents with enamel-strengthening ingredients to minimize sensitivity as it targets odor-causing sulfur compounds.

• Hydrogen Peroxide (8%): A long trusted whitening agent that gently but effectively lifts surface stains for a whiter smile.

• Hydroxyapatite: A research-backed mineral that reinforces enamel and protects againstsensitivity while whitening.

• Zinc Acetate: Helps reduce plaque and promotes fresher breath by neutralizing volatile sulfurcompounds (VSCs) produced by bacteria.

“Just like with all our products teeth whitening breath strips were meticulously tested with our community of over 40,000 dental professionals,” says Co-Founder Brittany Stewart.

“With each strip, you're experiencing years of research and input from real dental professionals who know what truly makes a difference in oral care."

Their feedback of the final product is incredible:

• 95% of dental professionals reported no sensitivity after use

• 94% said the strips effectively eliminated coffee breath in just minutes

The new Teeth Whitening Breath Strips are available in packs of 12 and can be purchased for $6.99 at burstoralcare.com. To learn more about the Teeth Whitening Breath Strips or explore BURST's full range of oral care products, visit burstoralcare.com.

*Based on independent lab study results. Data on file burstoralcare.com/clinical.

About BURST® Oral Care

BURST is a healthcare company on a mission to bring better oral hygiene to all with ultra-high quality, effective, enjoyable-to-use products. Since launching in 2017, BURST's main differentiator has been its partnership with and stewardship of the first and largest community of over 40,000 Ambassador oral healthcare providers. In a novel coalition no other company successfully replicates, these dental professionals help BURST build the products they want their patients to have. Together, they take a holistic approach to tackling systemic oral health issues as well as aesthetic ones by co-creating an innovative, accessible product suite and making it available through retailers, dental offices, D2C, and more.

SOURCE: BURST Oral Care

Pictured: Teeth Whitening Breath Strips, courtesy of BURST Oral Care. In a nation that runs on coffee, folks can now fuel their energy without fearing the consequences of stained teeth and coffee breath!